Willful is an online platform that makes it affordable, convenient, and easy for Canadians to create a legal will online. Their mission is to use technology to provide simplified end-of-life planning and create resources that help demystify the current beliefs and fears around estate planning. Willful makes getting your affairs in order affordable, convenient, and comfortable. We want to bring these tough conversations out of the shadows and into the same circle as insurance, financial planning and investing. Willful is proud to be the Canadian partner of Trust & Will.